Never on land or by sea will you find the marvelous road to the feast of the Hyperborea - PINDAR

To the ancient Greeks, the fabled land of Hyperborea (Thule) was an idyllic paradise, an Eden of the pagans. They had many stories about Hyperborea. The best legend of them all was about an Hyperborean sciaman named Abaris who visited Greece, studied magic under Pythagoras, and stopped a plague from destroying Sparta before he returned home. The Greeks tell of a people called the Hyperboreans who live "beyond the north wind". Boreas was the god of the north wind, and the Hyperboreans lived beyond his rule.

The land of Hyperborea was said to lie to the north of the Kassiterides Islands (British Isles) and at a distance of time that it took to complete a six-day voyage. We do not know where this land was located, but it was said that the sun was above the horizon 24 hours a day during a short period of time in the summer. Thule must have been close to the Arctic Circle. Ultima Thule (Hyperborea) has thus become an expression for the far north but also for the passage through to the perfect cosmos.

Although in the pharmaceutical environment “facing reality” is what really matters, the myth of Hyperborea can be an inspiration to keep seeking the passageway through the unknown, in a continual quest to discover new solutions in healthcare.